Cracker Barrel Acknowledges Mistake, Puts Duck Dynasty Products Back on Shelf

I think we can safely call Cracker Barrel’s response to the Phil Robertson scandal a clusterduck.

For those sensible souls not following the saga as closely as I am: the Southern restaurant chain became the first major retailer to pull some Duck Dynasty products off its shelves on Saturday in response to cast member Robertson’s now-notorious anti-gay GQ interview. cracker barrel

Cue a barrage of tweets, emails, and calls from Duck Dynasty fans to the powers that be at Cracker Barrel, not to mention threats of a boycott.

Now, a day later, the 625-outlet comfort food chain has capitulated and will resume selling Duck Dynasty products. Here’s their statement, dated Sunday:

Dear Cracker Barrel Customer:

When we made the decision to remove and evaluate certain Duck Dynasty items, we offended many of our loyal customers. Our intent was to avoid offending, but that’s just what we’ve done.

You told us we made a mistake. And, you weren’t shy about it. You wrote, you called and you took to social media to express your thoughts and feelings.  You flat out told us we were wrong.

We listened.

Today, we are putting all our Duck Dynasty products back in our stores.

And, we apologize for offending you.

We respect all individuals [sic] right to express their beliefs.  We certainly did not mean to have anyone think different [sic].

We sincerely hope you will continue to be part of our Cracker Barrel family.

 

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Source: Forbes

2 comments

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  1. JEAN SMITH

    Thank you for finally listening to your customers. This politically correct “stuff” has totally gotten out of hand and doing as much harm as good.

    A person’s opinion is just that and everyone’s is different in some respect. If people are going to get upset about something, let it be something more horific than this.

    Think Duck Dynesty is one of the very few reality shows that is enjoyable and can be watched by most age groups with fun.

    Thank you for listening and giving many Americans hope that somewhere in our country there are still groups with common sense.

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