If you love a GMC Denali, this one’s for you
Truck interiors have made a huge transition over the past ten years, and nowhere is this seen more clearly than in the luxury trucks that are on most truck buyers wish lists.  The 2015 GMC Sierra Denali 1500 is no exception.  Less flashy than some of its competitors, it... Read more
Texas Ranger Edition Truck represents Ram relationship
  FCA’s Ram Brand has doubled down on its relationship the Texas Rangers.  A year ago, the company donated $100,000 to the Texas Ranger Hall of Fame and Museum, which is undergoing a complete renovation. This time, Bob Hegbloom, Ram Brand President, unveiled a one-of-a-kind concept truck designed to... Read more
Ram ups the ante with new Laramie Limited Edition
Just when it would seem that no one could create a more luxurious pickup than the ones already in the market, someone does. This time it’s the Ram Brand, which is introducing a new Laramie Limited Edition at this week’s Chicago Auto Show. Bob Hegbloom, President and CEO of... Read more
Chevy Colorado GearOn Edition highlighted at Chicago Auto Show
Chevy has combined the award-winning Colorado with a well-equipped sampling of the GearOn accessory system for an introduction at the Chicago Auto Show this week. GearOn accessories are available for every Colorado vehicle, but this is a get-there-faster combination designed to meet a range of needs without individually specifying... Read more
Detroit Auto Show: Hyundai teases with small truck concept
     It’s only a twinkle in the eyes of designers and engineers at this point, but that is where everything starts.  This year’s truck twinkle is the Hyundai Santa Cruz — a vehicle with a split personality.  Described as a crossover truck concept, the Santa Cruz is sporty with... Read more
At the Detroit Auto Show: 2015 Ram 1500 Rebel is about attitude and capabilities
It was only yesterday that Ford announced that it was bringing out a 2017 F-150 Raptor, an updated version of its off-road full-size pickup truck.  Today, Ram is announcing its entry into that rarefied space — the 2015 Ram 1500 Rebel, which will reach the market a full year... Read more
It’s Back: Ford Raptor will return for 2017 model year
It is almost sadistic to unveil a new 2017 model truck at an early 2015 auto show, but that is exactly what Ford did today — taking the wrappings off the Raptor F-150 which is more than a year a way.  It was smart, too, since other manufacturers have... Read more
At the Detroit Auto Show: 2016 Tacoma is all new
At 1 p.m. eastern time, Toyota introduced its all new Tacoma at the Detroit Auto Show in an effort to maintain its lead position in the mid-size truck market. The Tacoma, which had not been redesigned in a decade, dominates the segment with more than 60% market share. GM... Read more