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A Toyota love-fest in Plano
There was no official announcement, but it would not have surprised me if they had renamed Plano and called it Toyota Town this week.  Toyota executives, state and local dignitaries (including Governor Rick Perry) and thousands of locals celebrated the company’s move from Southern California to the city north... Read more
Toyota brings TRD Pro trucks to outdoor professionals
Outdoor writers are a tough audience. They drive their trucks and SUVs into places that sportsmen want to read about and experience.  It is their stock in trade.  No wonder Toyota brought the 2015 TRD Pro Tundra, Tacoma and 4Runner to the national outdoor writers conference in McAllen, TX... Read more
2014Toyota Texas Bass Classic combines world-record bass haul with truckmaker’s corporate committment
Lake Fork has a reputation that other inland lakes envy.  Bass are plentiful and can be HUGE. The setting is extraordinary and locals live to fish.   It is no wonder that the 2014 Toyota Texas Bass Classic returned there this year to the joy of the 50 professional... Read more
While there is no formal NHTSA recall as yet, Toyota last week stopped sales and delivery of about 36,000 vehicles already in dealerships.  The affected models include 2013 and 2014 Tundra, Avalon, Sienna and some Camry and Corolla models. The problem, detected by NHTSA’s Korean counterpart, is that material... Read more
It is extremely rare for one vehicle manufacturer to win both the Car of the Year and Truck of the Year honors at the North American International Auto Show in Detroit, but Chevy proved that it can still be done. The all-new Corvette Stingray and Silverado 1500 won for North... Read more
It is the final day of the Toyota-sponsored Bass Classic fishing tournament at Lake Conroe, and — though I can’t project who will win — it is a sure thing that Toyota’s first new truck in seven years will have had a great weekend ride.   I was there... Read more
*If there ever was any doubt about the manufacturers giving Texas its due as the truck capital of the U.S, all you need to do is reaffirm it at this year’s State Fair of Texas.  The new and improved Big Tex shares space with new product from Chevy, Ford,... Read more
There is an old saying that a musician should always leave the audience wanting more, and the first drive of the 2014 Toyota Tundra did just that.  Being in the Tetons for a scant 24 hours with no chance to flyfish or do much else is certainly a form... Read more